The Sonic Difference

Sonic’s culture is codified into four different elements – Medical Leadership, Core Values, Medical Leadership Principles, and our Federated Model. Collectively, these are known as ‘The Sonic Difference’, and in addition to Sonic's passionate and committed people - who exemplify the Sonic Difference and everything that it stands for - they have been the foundations of Sonic’s historical success.


Learned and reinforced through 33 years of experience, our culture centered around acting in the best interests of doctors and their patients, together with putting our people first, has helped Sonic to solidify our well-earned reputation for medical excellence, as well as being a highly desirable place to work.