Our Federated Model

Sonic’s Federated Model is a corporate and management structure that supports Sonic companies with global resources, unites them with a common vision and corporate culture, and empowers them with the autonomy to meet the specific needs of their local community. 

This model favours retention of local management teams, together with a localised branding and service provision. This approach has been integral to our ongoing success and, importantly, preserves the foundation brand names of our practices and their long-term goodwill. Sonic’s federated structure creates many opportunities to share knowledge and experiences, allowing us to develop synergies and establish best practices.